We live in the here and now, but we live from tomorrow. Regardless of whether in the present or in the future, our great passion is and remains fruits and vegetables.

We are well aware that we are in a position to positively influence the nutrition, eating habits and health of consumers with our products. For this reason, we are not averse to new developments such as local sourcing and organic produce, the sustainability and transparency of foodstuffs, or convenience and snacking.

Quite the contrary, we listen to the consumers and their values and ideals, and we aim to offer them “fruitful” solutions for their eating habits with our products – that is our passion.