Gefüllter Korb mit frischem Obst und Gemüse des nachhaltigen Produzenten Frutura. © Philipp Platzer

Our Academy

The Apple, Fruit & Vegetable Akademie (AOGA) is a unique independent educational institution that offers a wide range of seminars covering production, trade, nutritional science and fruit experience. It was estaböished by Frutura.

AOGA's role

… is to provide knowledge and insights into production, commodity economics, quality management and modern nutritional awareness.

The training course to become a “Certified Fruit and Vegetable Expert” shows for the first time the diversity of fruits and vegetables. To guarantee course participants a consistently high standard of education, a scientific advisory board under the direction of Prim. Dr. med. univ. Meinrad Lindschinger, comprising experts from the areas of trade, teaching, QM, production, science and politics, has been installed.

AOGA's main objective

… is the promotion and simplification of interdisciplinary communication between producer, distributor and consumer. The resulting benefit for all participants in the value-added chain is defined in:


  • Product appreciation through greater knowledge of cultivation and general conditions
  • Appreciation of needs and expectations in the area of sales
  • Competitive benefits of professionally trained personnel
  • Nutritional literacy
  • Increasing customer confidence and access to new target groups

Seminar modules

Content module 1

Product science Apple
Sustainable production – exemplified by humus
Nutrition management
Nutrition workshop
Quality management & food safety

Content module 2

Citrus fruits
Exotics & Specialties
Stone fruit & pears
Grapes & other berries
Southern fruits
Confident communication & customer service
Fruit & Vegetable Nutrition Trends

Content module 3

Fruit vegetables
Cabbage and root vegetables
Nutritional reality
Convenience & quality assurance
Herbs & mushrooms
Leafy vegetables & asparagus
Potatoes, onions & garlic
Changes in vegetable production

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